As a contractor for the Virginia Highland District Association, I work on many projects including social media, event branding and marketing, and photography.Visit Website
I started working with the Virginia Highland District (VHD) on their inaugural Winterfest in June of 2021. The event needed a brand identity as well as marketing materials and more. The idea stemmed from German Holiday markets influencing my choice of typeface, a modern blackletter called Osgard.
Using assets created by a fellow designer and myself, I created posters, social media posts, banners, and sponsorship packets for VHD's 2nd annual Porchfest event.
The Virginia Highland District hosts a variety of community and volunteer events. Each one has a unique brand identity that ties back into the larger VHD brand through color and typography. Using guest typefaces gives each micro event it's own personality.